Like a swarm of dirty birds, indie-rock kids flock to Austin, Texas
each spring for the annual South by Southwest festival,
featuring more than 1,500 of today’s hottest acts in music and film.
Throughout its 22-year history, past acts have included the
likes of music industry giants Morrissey, Amy Winehouse, and Iggy Pop and The Stooges
performing at one of Austin’s
many intimate venues to crowds typically no larger than 300 people. With help from KarmaloopTV and WeSC, this year’s festival is about to get a
little bit cooler with a free public show featuring The Cool Kids, Kidz in the
Hall, Fatlip (formerly of The Pharcyde) and DJ Clinton Sparks.
Taking place at Momo’s on March 21st from 1:00
p.m. to 6:00 p.m., the Lawyer4Musicians showcase, hosted by MC Dumbfoundead
with up-and-coming acts Whatzisface, Hey Champ, DJ White Shadow and French Horn
Rebellion, is the brainchild of attorney Josh Kaplan of Stahl Cohen in Chicago,Illinois.
Cohen, a “left brain guide to right brain thinkers,” has
worked with musicians, producers, DJs, artists, filmmakers, writers and
designers to protect their product through entity formation, contract
negotiations, license agreements, and copyright and trademark registration, his
effort to help creative people focus more on their craft and to treat it as a
business.
L4M’s first ever showcase is a not an official SXSW event,
meaning no festival bracelets or badges are required for entry, a marketing
device to build more visibility with the community of artists that gather in
Austin this time each year… and to help bring more hip hop acts to a
traditionally rock & roll-centered festival.
The last few years of SXSW have witnessed an influx of hip
hop acts, championed in part by Texas native Bun B., one half of legendary duo UGK (rest in peace, Pimp C), who had
been reaching out to hip hop acts across the spectrum to include SXSW as a forum
to get their music out. B’s efforts have not only bolstered the L4M showcase,
as seen by this year’s official line-up which includes Memphis, Tennesee heavyweights 8Ball & MJG, Baltimore's own DJ Blaqstarr
and the rhymesaying, beatslaying Brother Ali to name a few.
Be sure to catch the 2009 SXSW festival if you’re in the Austin area or looking
for a great excuse to get out of town for a week, and definitely check out the
L4M showcase. With last year’s festival success as another notch on the
collective belt of Cool Kids Mikey Rocks and Chuck Inglish, the addition of
both Kidz in the Hall and Fatlip make this one of the premier line-ups not to
be missed.
For more information on SXSW 2009, including line-ups, schedules and venues, visit the official site here. If you're interested in the Lawyer4Musicians endeavor, visit Kaplan's site here, and get familiar with artists The Cool Kids, Kidz in the Hall, Fatlip, Hey Champ, Whatzisface, French Horn Rebellion, DJ White Shadow and Boston's own Clinton Sparks, not to mention our saints and angels at KarmaloopTV and Swedish style gods WeSC.